THE WOMEN IN COFFEE PINK CUP FOR THE INTERNATIONAL DAY AGAINST WOMEN’S VIOLENCE
Caffè Vergnano supports the “Telefono Rosa” association (Pink phone) in the occasion of the International Day against women’s violence.
From November 25 to December 1, all proceeds from the online sale of the Pink Collection in Italy will be donated to the association that offers support to women victims of violence in the occasion of November 25th, International Day for the Elimination of Violence Against Women.
Caffè Vergnano with its Women in Coffee project supports the Telefono Rosa association to combat gender-based violence. From 25 November to 1 December, all proceeds from the sale of the Pink Collection of Caffè Vergnano will be donated to the association that has been working for years to offer psychological support to women victims of violence.
“Women in Coffee is our pink dream for a sustainable future” says Carolina Vergnano, marketing and export manager of the family business and first supporter of the project “It was born in 2018 to support concrete projects aimed at supporting women who work in the coffee plantations. It is a project that has grown over the years: support for the female workforce at its origins remains its heart, but we feel the need to expand support to projects closer to us as well. This is why we are happy to be able to be alongside the Telefono Rosa and give our contribution to such a topical issue as that of gender-based violence. We know that the lockdown has worsened the condition of women who previously were not safe in the home: there is a lot to do. And we want to do our part ”
“These initiatives are necessary for our Association – explains the President of Telefono Rosa Maria Gabriella Carnieri Moscatelli – to continue to help women and their children, who live in our shelters and who need assistance once they leave. All that will be collected – continues the President – will be destined for the life of the Telefono Rosa and to support these women in their return to normality ” Telefono Rosa is the Association, made up of 60 volunteers, has been dealing with gender violence for more than thirty years, supporting women, minors and the elderly. It currently manages six anti-violence centers, two shelters and a semi-autonomous home offering free legal and psychological advice, assistance to minors and parenting, self-help groups, reception and support for women victims of violence and stalking.
For more info on Caffè Vergnano’s Women in Coffee project: